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About Us
What is the purpose of a BIA?
The main purposes of a BIA are to revitalize and maintain a dynamic local
neighbourhood and to promote the area as a business or shopping destination.
While a major goal of revitalization and retention is to encourage both
local residents and others to spend their shopping dollars within the local
commercial district, all businesses and residents in the area may benefit
as well.
Revitalization and maintenance create a cleaner, safer and
more congenial atmosphere that benefits all local businesses. It also
benefits professional service firms, whose clientele can enjoy the local
atmosphere as part of their trip to the doctor, dentist, lawyer or accountant.
In some cases, leaders of the BIA (the board of management)
become a line of communication between the community and the local municipal
council. The BIA forum can be used as a vehicle for conveying community
concerns to council and, for prompting council to pursue policies and
activities that will promote and strengthen the community and its unique
identity.
Who benefits from having a BIA?
Business operators:
A BIA can benefit more than just local retail businesses.
All businesses in the area, whether professional, dining, entertainment,
finance, or retail, may benefit from the improved local atmosphere and
ambience that a successful BIA helps to create.
Property owners:
BIA-initiated improvements and activities may lead to an
increase in property values. Improvements help to create and sustain a
more vibrant and viable economic environment within the local area. This
attracts both commercial and service sector businesses to the area that,
in turn, may lead to an increased demand for retail and office space,
and a subsequent increase in property values.
Non-retailers also benefit:
BIA improvements and activities help to create a more vibrant
local community and a more prosperous local economic environment. A more
vibrant community attracts more visitors and retains more local customers
for all types of services – including dining, entertainment and
professional services. In addition, a more vibrant community creates a
more inviting atmosphere that clients and customers will enjoy visiting.
Other benefits:
- increasing community interest and pride in the business area
- ensuring on going co-operation among the members of the business
community
- improving lines of communications between the business community
and municipal council and staff
- advocating membership interests and concerns through effective communication
with both the municipality and other levels of government
- increasing cost savings to the membership through improved integration
of capital funding and promotional activities
A BIA is a secure source of funding:
A secure source of funding is a significant benefit to having a BIA.
Once the board of the BIA has prepared a budget, discussed it with its
membership and has it approved by the municipality, the municipality collects
money as a special levy on all industrial and commercial properties in
the area. Funds are then transferred to the BIA organization to carry
out its work.
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